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- Using mobile devices and apps to assist the elder population in rural areas and generate business opportunitiesPublication . Cunha, Carlos R.; Mendonça, Vítor; Morais, Elisabete Paulo; Fernandes, Joana; Letra, IsaíasProviding gerontological cares represents an increased challenge when applied to rural scenarios. This paper discusses the role of technology in gerontology and specifically how technology-based solutions can be developed to assist the elderly population in rural areas. We also characterize the Northeast Portuguese region exposing its rural characteristics and presented some demographic numbers. Finally, a conceptual model and a prototype supported by mobile devices are presented to assist and monitor the elderly and enhance business opportunities. The developed prototype allows not only to assist the elderly in a set of typical elderly population routines - such as those related to health - but also to improve the interaction between the elderly and their relatives and / or caregivers. This work is part of a more extensive effort that has been made in the search for effective solutions to assist the elderly population in rural areas, typically distant from the main health and / or support services; contributing to relieve these deficits.
- A bibliometric analysis of the first decade of gamification in tourismPublication . Gomes, João Pedro; Cunha, Carlos R.; Pinho, Anabela; Mendonça, VítorEste estudo faz uma análise bibliométrica da produção científica relacionada com a gamificação aplicada ao turismo desde o seu início, em 2013, até finais de 2023. Os documentos foram identificados a partir de duas das principais bases de dados de indexação, Scopus e Clarivate Web of Science (WoS). Após a remoção dos duplicados os documentos foram triados, tendo sido selecionados para inclusão na análise bibliométrica os metadados de 282 artigos relevantes para o estudo. Ao longo do artigo identificam-se as fontes com mais publicações, os principais autores e afiliações, e os artigos mais citados. É traçada a evolução temporal das principais palavras-chave dos documentos e estas são agrupadas tematicamente, para se identificar tendências e lacunas de investigação na área. Por último, são identificadas as principais redes de colaboração de autores e de instituições. Verifica-se um crescimento sustentado do interesse pela área ao longo dos anos e os resultados parecem mostrar que há bastante espaço para explorar e interligar diversas áreas temáticas.
- The potential of tag-based contextualization mechanisms to leverage the sale of regional products and promote the regions through productsPublication . Cunha, Carlos R.; Mendonça, Vítor; Carvalho, Aida; Morais, Elisabete PauloIn small and rural regions, where we can many times find top quality products, there is, many times, a greater difficulty in promoting their products. This difficulty begins in the nature of the companies that manufacture these products. These companies are typically family-owned or small-sized, not having large capacity to carry out very elaborate marketing strategies. They often depend of the tourist attractiveness of the regions themselves to leverage their sales. This paper discuss the challenges for the promotion of regional products and rural regions, review the role of smartphones and the main tag-based contextualization mechanisms and their potential for leverage the sale of rural regional products and, finally, presents a cooperationbased conceptual model, where are combined contextualization-tags and mobile devices to promote regional products, leverage sales and promote rural regions by attracting new visitants, making regional products a window-mechanism to the promotion of rural regions heritage and tourism-related services.
- Um modelo conceptual baseado em cooperação e realidades alternativas no contexto do património arqueológicoPublication . Cunha, Carlos R.; Mendonça, Vítor; Mourão, AntónioO património é um recurso civilizacional que a humanidade deve ser capaz de perpetuar. Neste contexto, os mecanismos para a sua preservação, mas também de interpretação, demonstram-se fundamentais. Nos últimos anos as Tecnologias da Informação têm desempenhado um papel fundamental para este desiderato. Em especial, têm sido capazes de divulgarem, recriarem, tornarem acessível e, em última instância, democratizar o acesso ao património e a sua adequada interpretação, pelos diferentes perfis de cidadãos. No conjunto de tecnologias usadas, o uso de tecnologias de Realidade Virtual, Aumentada e Mista, têm permitido o desenvolvimento de soluções de digitalização de espaços existentes ou extintos, soluções de interpretação e educação para o património, preservação através da visita digital e não física, reconstrução arqueológica digital, entre outras. Contudo, o uso destas tecnologias, de forma mais massiva, depende da capacidade de criar mecanismos ágeis de produção, integração e divulgação de conteúdos. Neste contexto, o desenvolvimento de modelos e arquiteturas tecnológicas baseadas em redes cooperativas serão fundamentais para uma verdadeira utilização de todo o potencial que estas tecnologias encerram. Interligar a componente tecnológica, o saber cultural e arqueológico e os cidadãos, será um desafio. Este trabalho, após uma revisão do estado da arte das tecnologias elencadas e da forma como estas poderão contribuir para o património cultural e arqueológico, propõe um modelo concetual baseado em redes de cooperação multidisciplinares, capaz de alavancar a criação, validação técnica e disponibilização de conteúdos digitais que recriem, promovam e eduquem os cidadãos para o património, em especial o arqueológico.
- The potential of tag-based contextualization mechanisms to leverage the sale of regional products and promote the regions through productsPublication . Cunha, Carlos R.; Mendonça, Vítor; Carvalho, Aida; Morais, Elisabete PauloIn small and rural regions, where we can many times find top quality products, there is, many times, a greater difficulty in promoting their products. This difficulty begins in the nature of the companies that manufacture these products. These companies are typically family-owned or small-sized, not having large capacity to carry out very elaborate marketing strategies. They often depend of the tourist attractiveness of the regions themselves to leverage their sales. This paper discuss the challenges for the promotion of regional products and rural regions, review the role of smartphones and the main tag-based contextualization mechanisms and their potential for leverage the sale of rural regional products and, finally, presents a cooperation based conceptual model, where are combined contextualization-tags and mobile devices to promote regional products, leverage sales and promote rural regions by attracting new visitants, making regional products a window-mechanism to the promotion of rural regions heritage and tourism-related services.
- Connecting school actors using mobile applicationsPublication . Cunha, Carlos R.; Gomes, João Pedro; Mendonça, VítorCommunication between the different actors present in the school ecosystem is an essential issue. However, in a busy world where parents do not have much time to visit schools regularly, it is crucial to create mechanisms to better monitor student success and school demands. The current pandemic situation caused by the coronavirus has highlighted the role that technologies have in supporting the mission of schools and communication between the various school actors. The interaction between school, students and parents presents a growing and complex challenge. Technology has, in recent years, shaped the concepts of support and monitoring of learning - at school and outside it - as well as the way in which information flows between all actors in the school ecosystem. Emergently, the evolution of mobile applications, combined with the evolution of the capabilities of mobile devices, has enabled the creation of new and more effective intercommunication mechanisms, with ubiquitous approaches and in a predictable scenario of less willingness for physical interaction of the different actors. Based on these premises, this article reflects on the potential of mobile devices and their applications to support new models of intercommunication between parents or school sponsors, students and teachers. In this sense, a conceptual model is proposed that represents a work in progress that aims at creating and evaluating a prototype system capable of improving intercommunication and the overall success of the societal challenges of the school learning system.
- The Role of Artificial Intelligence to Empower and Leverage BrandsPublication . Cunha, Carlos R.; Gomes, João Pedro; Mendonça, VítorTechnological evolution has impelled companies to adopt innovative solutions supported by technologies. In a particular way, brands have been migrating from traditional marketing to digital marketing, with the vanguard of emerging technologies allowing them to obtain competitive advantages. Nowadays, artificial intelligence promises to transform the area of marketing, considering that machine learning, natural language processing, and predictive analytics are revolutionizing the way brands interact with their consumers, personalize experiences, and make informed data-driven decisions. This chapter, after contextualizing artificial intelligence within organizations and the competitive advantages it can represent, discusses AI as an automatic pilot for brand empowerment and proposes a conceptual model that, using artificial intelligence, allows companies to be trained and streamline digital marketing functions to empower brands. Finally, the authors also present some scenarios in which the proposed model can be applied.
- Alavancar a criação e integração de conteúdos de realidade virtual através de uma plataforma colaborativa: o caso do sector do turismoPublication . Mendonça, Vítor; Cunha, Carlos R.; Morais, Elisabete Paulo; Gomes, João PedroA Realidade Virtual apresenta-se como uma ferramenta tecnológica promissora a qual poderá constituir-se como uma oportunidade para que as organizações possam desenvolver novos paradigmas de comunicação que poderão traduzir-se em vantagens competitivas. A aplicação da Realidade Virtual no âmbito do sector do turismo poderá criar novas oportunidades e atingir públicos que de forma tradicional não seriam alcançáveis. Contudo, o desenvolvimento deste tipo de soluções implica elevado esforço e recursos que a generalidade das organizações não dispõe. Neste contexto, consideramos oportuno o desenvolvimento de uma plataforma colaborativa que promova a disponibilização de conteúdos de Realidade Virtual. Para tal propósito, apresentamos um modelo e a proposta de desenvolvimento de um portal web colaborativo que permita, a diversas entidades, agilizar a disponibilização de conteúdos, assim como o desenvolvimento de uma aplicação de Realidade Virtual, de conteúdos dinâmicos, para os utilizadores.
- Leveraging the promotion of tourist destinations and the interpretation of their heritage using virtual realityPublication . Cunha, Carlos R.; Mendonça, Vítor; Gomes, João Pedro; Morais, Elisabete Paulo; Moreira, André SilvaTechnology is increasingly a transversal layer to all activities and, in this sense, exploring the potential of technology as a driver to support the competitiveness of organizations and nations has become a necessity for survival. Tourism is a fundamental asset in many modern economies and certainly fundamental from a civilizational and generational point of view, insofar as associated with a wide range of tourist destinations is its heritage. As such, the promotion and interpretation of destinations and their heritage are very important and, in these areas, technologies have played a fundamental and revolutionary role. In this scenario, Virtual Reality, among other technologies, demonstrates a vast potential in promoting tourist destinations and in creating immersive experiences that allow for a better interpretation of destinations and their heritage, as well as greater attractiveness for younger generations. This article, after a review of technological concepts and a discussion of their role in the context of tourism and heritage, proposes a conceptual model capable of contributing to a more agile and massified creation of Virtual Reality experiences. Finally, an experimental prototype created for an olive and olive-oil museum is presented, with the aim of facilitating the interpretation, by visitors, of its permanent exhibition objects and improving the visiting experience.
- Converging extended reality and Machine Learning to improve the lecturing of geometry in basic educationPublication . Cunha, Carlos R.; Moreira, André Silva; Coelho, Sílvia; Mendonça, Vítor; Gomes, João PedroTechnology is constantly supporting in the innovation of the teaching-learning process. Today’s students are more demanding actors when it comes to the environment they have at their disposal to learn, experiment and develop their critical thinking. The area of Mathematics has successively suffered from students’ learning difficulties, whether due to lack of motivation, low abstraction ability or lack of new tools for teachers to bring innovation into the classroom and outside it. While being true that digitalization has entered schools, it often follows a basic and simple process of digital replication of approaches and materials that were previously only available on physical media. This work focuses on the use of Extended Realities, more precisely, Mixed Reality, for teaching Mathematics, and very particularly in the teaching of Geometry, through the proposition of a conceptual model that combines the use of Extended Reality and Machine Learning. The proposed model was subject to prototyping, which is presented as a form of laboratory validation as a contribution to innovate the way of how the geometry teaching-learning process is developed and to promote the integration of Extended Reality technologies into the Education Sector as practical tools, as well due to its potential use to obtain useful insights for teachers, and students, throughout the process.