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Understanding the changes in the tourists perceived risk after covid-19

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Paper Publicado Journal of Eastern Europe.pdf364.77 KBAdobe PDF Download

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Tourism industry is witnessing a time of uncertainty due to the Covid-19 pandemic. Amidst all the doubts that the industry is experiencing, one certainty is clear: nothing will remain the same after the pandemic outbreak. Tourists have developed new needs that the industry of tourism should be able to understand and fulfill. This study seeks to understand the transformations in tourist consumer behavior caused by the covid-19 pandemic. Thus, based on several assumptions, an explanatory model was developed addressing both the demand side (new consumer preferences) and the supply side (measures and strategies to combat the impacts generated by the perceived risk acquired during the confinement period). The model developed reflects a permanent impact of the Covid-19 crisis on the tourist consumer behavior in terms of accelerating the shift to online services, with a greater emphasis on safety, hygiene and health, as well as environmental and sustainability awareness.

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Tourism COVID-19 Changes Motivations Tourists Perceived Risk

Citation

Garcez, Ana; Correia, Ricardo; Costa, Adriano (2021). Understanding the changes in the tourists perceived risk after covid-19. Journal of Eastern Europe Research in Business and Economics. ISSN : 2169-0367. p.1-10

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