Realidade aumentada e realidade virtual em turismo cultural: ‘Ara as it Was’

Andrade, Mariana; Mendonça, Vítor; Correia, Ricardo; Franco, João

Publication

Realidade aumentada e realidade virtual em turismo cultural: ‘Ara as it Was’

2022Conference paper

dc.contributor.author	Andrade, Mariana
dc.contributor.author	Mendonça, Vítor
dc.contributor.author	Correia, Ricardo
dc.contributor.author	Franco, João
dc.date.accessioned	2022-08-01T15:24:24Z
dc.date.available	2022-08-01T15:24:24Z
dc.date.issued	2022
dc.description.abstract	Com o permanente desenvolvimento da tecnologia é imperativa uma constante modernização e adaptação aos novos paradigmas para que as experiências turísticas consigam manter a sua competitividade. O turismo cultural, um dos setores mais competitivos da indústria turística, tem vindo a adaptar-se às mudanças globais através do recurso a tecnologias interativas como mecanismo de diferenciação. A Realidade Aumentada e a Realidade Virtual são duas ferramentas potenciadoras da modernização e da competitividade, que conseguem dar resposta às necessidades cada vez mais exigentes dos consumidores. Estas inovações tecnológicas aplicadas a uma experiência cultural conseguem criar uma experiência mais imersiva e interativa que atrai e satisfaz as necessidades dos turistas. Este artigo pretende mostrar o impacto da Realidade Aumentada e da Realidade Virtual na oferta cultural através da análise da experiência ‘Ara as it Was’ que se considera um bom exemplo da aplicação tecnologia na recriação de eventos reais passados enquanto potencia uma aprendizagem interativa.	pt_PT
dc.description.abstract	With the permanent development of technology, constant modernization and adaptation to new paradigms is imperative so that tourist experiences can maintain their competitiveness. Cultural tourism, one of the most competitive sectors of the tourist industry, has been adapting to global changes through the use of interactive technologies as a differentiating mechanism. Augmented Reality and Virtual Reality are two tools that enhance modernization and competitiveness, which are able to respond to the increasingly demanding needs of consumers. These technological innovations applied to a cultural experience manage to create a more immersive and interactive experience that attracts and satisfies the needs of tourists. This article aims to show the impact of Augmented Reality and Virtual Reality on the cultural offer through the analysis of the 'Ara as it Was' experience, which is considered a good example of the application of technology in the recreation of past real events while enhancing interactive learning.	pt_PT
dc.description.version	info:eu-repo/semantics/publishedVersion	pt_PT
dc.identifier.citation	Andrade, Mariana; Mendonça, Vítor; Correia, Ricardo; Franco, João (2022). Realidade aumentada e realidade virtual em turismo cultural: ‘Ara as it Was’ = Augmented reality and virtual reality in cultural tourism: ‘Ara as it Was’. In 17th Iberian Conference on Information Systems and Technologies, CISTI 2022. p. 2-6. ISBN 978-989-33-3436-2	pt_PT
dc.identifier.doi	10.23919/CISTI54924.2022.9820162	pt_PT
dc.identifier.isbn	978-989-33-3436-2
dc.identifier.issn	2166-0727
dc.identifier.uri	http://hdl.handle.net/10198/25786
dc.language.iso	por	pt_PT
dc.peerreviewed	yes	pt_PT
dc.publisher	IEEE	pt_PT
dc.rights.uri	http://creativecommons.org/licenses/by/4.0/	pt_PT
dc.subject	Realidade aumentada	pt_PT
dc.subject	Realidade virtual	pt_PT
dc.subject	Turismo cultural	pt_PT
dc.subject	Tecnologias	pt_PT
dc.subject	Museus	pt_PT
dc.title	Realidade aumentada e realidade virtual em turismo cultural: ‘Ara as it Was’	pt_PT
dc.title.alternative	Augmented reality and virtual reality in cultural tourism: ‘Ara as it Was’	pt_PT
dc.type	conference paper
dspace.entity.type	Publication
oaire.citation.conferencePlace	Madrid	pt_PT
oaire.citation.endPage	6	pt_PT
oaire.citation.startPage	2	pt_PT
oaire.citation.title	17th Iberian Conference on Information Systems and Technologies, CISTI 2022	pt_PT
person.familyName	Mendonça
person.familyName	Correia
person.familyName	Franco
person.givenName	Vítor
person.givenName	Ricardo
person.givenName	João
person.identifier	2752542
person.identifier.ciencia-id	591A-BFEF-2CD2
person.identifier.ciencia-id	8C10-37EE-796D
person.identifier.ciencia-id	D811-8EE2-F7C5
person.identifier.orcid	0000-0001-7020-8235
person.identifier.orcid	0000-0002-0132-4002
person.identifier.orcid	0000-0001-6358-3803
person.identifier.scopus-author-id	36550587200
person.identifier.scopus-author-id	37085131800
rcaap.rights	restrictedAccess	pt_PT
rcaap.type	conferenceObject	pt_PT
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