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Advisor(s)
Abstract(s)
This study examines network coopetition strategies to promote the spatial distribution of tourists and their importance for Destination Management Organisations (DMOs). Geotagged photos from the municipality of Porto, Portugal (n = 152,312) uploaded to the Flickr social network between 2010 and 2022 were utilised, and thematic maps were produced using geographic information systems (GISs). Residents and visitors were identified and separated, employing a heuristic approach with a five-day threshold between the first and last photo of each user. The findings indicate an uneven distribution of tourists within the destination, with a notable concentration of accommodation, attractions and visitors in the historic centre. The establishment of a coopetition network could contribute to the dispersion of activity.
Description
Keywords
Coopetition Tracking technologies Flickr Visitors' spatial behaviour Tourism destination
Pedagogical Context
Citation
Martins, Márcio R.; da Costa, Rui A.; Pedrosa, André. (2024). Fostering a better spatial distribution of tourism: using geotagged photos to shape the coopetition network. Chim-Miki, A.F. and da Costa, R. A.. (Ed.) Value Proposition to Tourism Coopetition (Building the Future of Tourism). Leeds: Emerald. pp. 265-278. ISBN 978-1-83797-828
Publisher
Emerald