Microtransactions in the company’s and the player’s perspective: a manual and automatic analysis

Gusmão, Pedro; Almeida, Tiago G.; Lopes, Francisco; Muryn, Yuriy; Martins, José; Oliveira, Manuel Au-Yong

Publication

Microtransactions in the company’s and the player’s perspective: a manual and automatic analysis

2019Conference paper

dc.contributor.author	Gusmão, Pedro
dc.contributor.author	Almeida, Tiago G.
dc.contributor.author	Lopes, Francisco
dc.contributor.author	Muryn, Yuriy
dc.contributor.author	Martins, José
dc.contributor.author	Oliveira, Manuel Au-Yong
dc.date.accessioned	2019-12-09T11:14:49Z
dc.date.available	2019-12-09T11:14:49Z
dc.date.issued	2019
dc.description.abstract	Microtransactions dominate today’s video game industry and will continue to do so for the foreseeable future, despite all the controversy it brings. To approach this problem, we created a survey, shared it on several gaming forums (a total of 1661 answers were obtained), then we designed a theoretical model and based on that, an automatic analysis was performed to understand what microtransactions are adequate to certain types of videogames. In parallel, we also performed a manual analysis that helped us gain insights into player preferences. Through the manual analysis we can conclude that players show a greater tendency to spend on microtransactions in mobile games. On average, respondents spend more on microtransactions than on purchasing videogames per month; with this, we can understand why the market of microtransactions has been growing greatly in recent years. Players that have jobs spend more on time savers microtransactions, and this probably happens because of the lack of time these players have comparing to the rest and the fact that they have an income to spend. Players aged 25 and above have shown to be more inclined to spend money to remove advertisements from games; however, players under the age of 25 are more inclined to spend money on general microtransactions in contrast to their older counterparts. It is also noticeable the negative sentiment towards players that spend money on advantageous items.	pt_PT
dc.description.version	info:eu-repo/semantics/publishedVersion	pt_PT
dc.identifier.citation	Gusmão, Pedro; Almeida, Tiago G.; Lopes, Francisco; Muryn, Yuriy; Martins, José; Oliveira, Manuel Au-Yong (2019). Microtransactions in the company’s and the player’s perspective: a manual and automatic analysis. In World Conference on Information Systems and Technologies. La Toja Island. p. 440-451. ISBN 978-3-030-16187-3	pt_PT
dc.identifier.doi	10.1007/978-3-030-16187-3_43	pt_PT
dc.identifier.isbn	978-3-030-16187-3
dc.identifier.uri	http://hdl.handle.net/10198/19898
dc.language.iso	eng	pt_PT
dc.peerreviewed	yes	pt_PT
dc.publisher	Springer	pt_PT
dc.rights.uri	http://creativecommons.org/licenses/by-nc/4.0/	pt_PT
dc.subject	Microtransactions	pt_PT
dc.subject	Video games	pt_PT
dc.subject	Pay-to-play
dc.subject	Free-to-play
dc.subject	Gaming platforms
dc.subject	Neural network
dc.title	Microtransactions in the company’s and the player’s perspective: a manual and automatic analysis	pt_PT
dc.type	conference paper
dspace.entity.type	Publication
oaire.citation.conferencePlace	La Toja Island, Galicia, Spain	pt_PT
oaire.citation.endPage	451	pt_PT
oaire.citation.startPage	440	pt_PT
person.familyName	Martins
person.givenName	José
person.identifier	R-005-4SA
person.identifier.ciencia-id	BC19-7E23-DA8C
person.identifier.orcid	0000-0002-7787-6305
person.identifier.rid	B-5280-2014
person.identifier.scopus-author-id	35321317600
rcaap.rights	openAccess	pt_PT
rcaap.type	conferenceObject	pt_PT
relation.isAuthorOfPublication	9a3a730e-b304-424c-9325-35f43c88f16c
relation.isAuthorOfPublication.latestForDiscovery	9a3a730e-b304-424c-9325-35f43c88f16c