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Advisor(s)
Abstract(s)
Cognitive computingemergedfromamixtureofcognitivescience and
computer science. Although cognitive computing is seen as a challenge for com
panies, it is an opportunity that raises the bar for the services provided, allowing
companies that are committed to investing in innovation, and in this particular
case in the travel and tourism sector, being able to stand out from the compe
tition by adopting new technologies that make it possible to offer revolutionary
and value-added experiences. Whether optimizing processes or developing new
services, this technology is the key to innovation and competitiveness in the travel
and tourism sector. With the user’s history and previous search data, cognitive
systems, even before the user realizes it, present specific options according to
their profile\preferences. In this sense, the system has the ability to automatically
restrict the entire travel package. The main objective of this work is to explore the
area of Cognitive computing in the context of Travel and Tourism Industry.
Description
Keywords
Cognitive computing Travel and tourism industry Natural language processing Artificial intelligence
Citation
Guarda, Teresa; Lopes, Isabel Maria; Fernandes, Paula Odete (2024). Cognitive computing in the travel and tourism industry. In Information Systems and Technologies. WorldCIST 2023. Pisa, Italy. p. 131-138
Publisher
Springer