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Cognitive computing in the travel and tourism industry

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Proceedings WorldCIST'23 - Vol 2.pdf291.58 KBAdobe PDF Ver/Abrir

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Resumo(s)

Cognitive computingemergedfromamixtureofcognitivescience and computer science. Although cognitive computing is seen as a challenge for com panies, it is an opportunity that raises the bar for the services provided, allowing companies that are committed to investing in innovation, and in this particular case in the travel and tourism sector, being able to stand out from the compe tition by adopting new technologies that make it possible to offer revolutionary and value-added experiences. Whether optimizing processes or developing new services, this technology is the key to innovation and competitiveness in the travel and tourism sector. With the user’s history and previous search data, cognitive systems, even before the user realizes it, present specific options according to their profile\preferences. In this sense, the system has the ability to automatically restrict the entire travel package. The main objective of this work is to explore the area of Cognitive computing in the context of Travel and Tourism Industry.

Descrição

Palavras-chave

Cognitive computing Travel and tourism industry Natural language processing Artificial intelligence

Contexto Educativo

Citação

Guarda, Teresa; Lopes, Isabel Maria; Fernandes, Paula Odete (2024). Cognitive computing in the travel and tourism industry. In Information Systems and Technologies. WorldCIST 2023. Pisa, Italy. p. 131-138

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