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Authors
Advisor(s)
Abstract(s)
A inovação tem vindo a ganhar uma maior importância ao longo dos últimos anos, sendo cada vez
mais uma grande opção veiculada pelas empresas de maneira a aumentar os seus lucros e a sua
afirmação no mercado. Para a realização de um processo de inovação, as pessoas e as
organizações têm-se baseado em perceções intuitivas, sabedoria convencional e conhecimento
técnico-científico. Porém, este conceito cada vez mais importante, levanta também muitas questões
que são importantes para que se consiga realizar um processo de inovação eficaz e eficiente. Assim,
o objetivo deste estudo assenta em analisar o contexto empresarial face à inovação, mais
especificamente no que respeita às fontes de inovação, procurando assim, aumentar o
conhecimento existente em torno da inovação e de que forma ela chega às organizações. A principal
pergunta a que se pretende dar resposta com este estudo é: Qual a importância das fontes de
inovação para as empresas em estudo? As empresas em estudo são o Centro Tecnológico do
Calçado de Portugal, a Drawmechcnc, a EUBRAPTT, a DNMAT, o NERBA, e a Novavet. Para a
realização da investigação construiu-se uma triangulação entre os clientes, a própria organização e
centros de investigação/Informação Simplificada Empresarial. Os dados recolhidos foram obtidos a
partir de um contexto real e a informação irá ser apresentada com recurso a uma metodologia
descritiva qualitativa. Em forma de conclusão, quanto maior for o acesso das empresas às diferentes
fontes de inovação, melhor será a sua capacidade para identificar e desenvolver os momentos mais
atrativos de inovação, sendo que as fontes de inovação são vistas como o percurso mais eficaz para
as empresas desenvolverem o seu processo de inovação. Com a utilização eficiente das fontes de
inovação, as empresas conseguem maiores vantagens competitivas, assim como uma maior
diferenciação no mercado para o qual direcionam a sua atividade.
Innovation has gained greater importance over the last few years, becoming increasingly a major option offered by companies in order to increase their profits and their position in the market. To carry out an innovation process, people and organizations have relied on intuitive perceptions, conventional wisdom, and technical-scientific knowledge. However, this increasingly important concept also raises many questions that are important to achieve an effective and efficient innovation process. Therefore, the objective of this study is to analyze the business context in relation to innovation, more specifically with regard to the sources of innovation, thus seeking to increase the existing knowledge around innovation and how it reaches organizations. The main question we intend to answer with this study is: How important are the sources of innovation for the companies under study? The companies under study are Centro Tecnológico do Calçado de Portugal, Drawmechcnc, EUBRAPTT, DNMAT, NERBA, and Novavet. To carry out the investigation, a triangulation was built between clients, the organization itself and research centers/Simplified Business Information. The data collected was obtained from a real context and the information will be presented using a qualitative descriptive methodology. In conclusion, the greater the access companies have to different sources of innovation, the better their ability to identify and develop the most attractive moments of innovation, with sources of innovation being seen as the most effective route for companies develop their innovation process. With the efficient use of sources of innovation, companies achieve greater competitive advantages, as well as greater differentiation in the market to which they direct their activity.
Innovation has gained greater importance over the last few years, becoming increasingly a major option offered by companies in order to increase their profits and their position in the market. To carry out an innovation process, people and organizations have relied on intuitive perceptions, conventional wisdom, and technical-scientific knowledge. However, this increasingly important concept also raises many questions that are important to achieve an effective and efficient innovation process. Therefore, the objective of this study is to analyze the business context in relation to innovation, more specifically with regard to the sources of innovation, thus seeking to increase the existing knowledge around innovation and how it reaches organizations. The main question we intend to answer with this study is: How important are the sources of innovation for the companies under study? The companies under study are Centro Tecnológico do Calçado de Portugal, Drawmechcnc, EUBRAPTT, DNMAT, NERBA, and Novavet. To carry out the investigation, a triangulation was built between clients, the organization itself and research centers/Simplified Business Information. The data collected was obtained from a real context and the information will be presented using a qualitative descriptive methodology. In conclusion, the greater the access companies have to different sources of innovation, the better their ability to identify and develop the most attractive moments of innovation, with sources of innovation being seen as the most effective route for companies develop their innovation process. With the efficient use of sources of innovation, companies achieve greater competitive advantages, as well as greater differentiation in the market to which they direct their activity.
Description
Mestrado em IPB-ESTG e ASSOCIAÇÃO DE POLITÉCNICOS DO NORTE (APNOR)
Keywords
Fontes de inovação Inovação Vantagem competitiva
