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The commercialization of pork products of specific qualities

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In recent years it has been found that consumers tend to give priority to quality rather than quantity in their choice of foodstuffs, thus creating a desire for specific products of a denominated geographical origin. This market could provide a very important boost to rural development, above all in poorer areas, by way of, on one hand, improvement of the farmers' income and, on the other hand, the stabilization of the rural population in these areas. Protected geographical denominations can constitute an important instrument in the defence of the protected products and for the development of the rural world, by guaranteeing equality of conditions of competition between the producers of the products which benefit from these descriptions. In addition, they bring to these products a greater credibility in the eyes of the consumers, as well as help to preserve the local identity of the regions of the Community (Regulation CEE No. 2081/92 of the Counsel of 14 July 1992). With this paper we propose: (i) to make a brief character description of the "salpicão" and "chouriça" sausages from Vinhais, having as our reference the Dispatch No. 139/96 published in the "Diário da Republica" (official Portuguese governmental bulletin) No. 301, 2nd series, of 30 September, 1996; and (ii) to outline an approach to the commercialization of pork products with specific qualities: the case of the Vinhais "salpicão" sausage as well as the "chouriça" sausage made from meat or "linguiça" sausage, from Vinhais.

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Salpicão de Vinhais Chouriça de carne de Vinhais Linguiça de Vinhais Commercialization Rural development Protected geographical indication (PGI)

Citation

Carvalho, Marieta (2000). The commercialization of pork products of specific qualities. Options Mediterraneennes. Série A. ISSN 1016-121X. 41, p. 285-292

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