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Using mobile apps and a digital restaurant menu to promote heritage in rural regions

2020Conference paper Restricted access
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dc.contributor.authorCunha, Carlos R.
dc.contributor.authorCarvalho, Aida
dc.contributor.authorMorais, Elisabete Paulo
dc.contributor.authorNavarro, Bruno
dc.date.accessioned2022-10-14T09:41:20Z
dc.date.available2022-10-14T09:41:20Z
dc.date.issued2020
dc.description.abstractTourism is an area of vital interest to the Portuguese economy, having been, in 2019, the largest export economic activity in the country, accounting for 52.3% of services exports and 19.7% of total exports, having tourist revenues recorded an 8.7% contribution to Portuguese GDP (INE). Low density regions such as the territories of Vale do Côa, which, in their absence, would face great difficulties to develop are essential factors for development. The Tourism Strategy 2027 identified people as the main assets (single cross-cutting asset), differentiating assets (such as climate and light, history and culture; the sea; nature; water), qualifying assets (gastronomy and wines; events artistic, cultural, sports and business) and emerging assets (well-being, living). Tourism can take on a double dimension in these territories, on the one hand, constituting itself as a method of dynamizing and changing space, implementing new social and consumption patterns, generating new practices and multiple impacts, on the other, boosting local tourist resources (natural, heritage and cultural), beneficially contributing to the local economy. Promote Regions is a multidisciplinary challenge. This paper present a contribution-approach to promote regions heritage through a IT solutions based on mobile devices and making a restaurant digital menu a window to the promotion of reginal material and immaterial heritage, business promotion and cultural education, using the Côa Museum restaurant as a start point.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationCunha, Carlos R.; Carvalho, Aida; Morais, Elisabete Paulo; Navarro, Bruno (2020). Using mobile apps and a digital restaurant menu to promote heritage in rural regions. In 36th International Business Information Management Association. Granada, p. 8179-8184. ISBN 978-0-9998551-5-7pt_PT
dc.identifier.isbn978-0-9998551-5-7
dc.identifier.urihttp://hdl.handle.net/10198/25992
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherIBIMApt_PT
dc.relationApplied Management Research Unit
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectMobile applicationspt_PT
dc.subjectModelpt_PT
dc.subjectTourismpt_PT
dc.subjectRural regionspt_PT
dc.titleUsing mobile apps and a digital restaurant menu to promote heritage in rural regionspt_PT
dc.typeconference paper
dspace.entity.typePublication
oaire.awardTitleApplied Management Research Unit
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDB%2F04752%2F2020/PT
oaire.citation.conferencePlaceGranadapt_PT
oaire.citation.endPage8184pt_PT
oaire.citation.startPage8179pt_PT
oaire.citation.title36th International Business Information Management Association (IBIMA)pt_PT
oaire.fundingStream6817 - DCRRNI ID
person.familyNameCunha
person.familyNameCarvalho
person.familyNameMorais
person.givenNameCarlos R.
person.givenNameAida
person.givenNameElisabete Paulo
person.identifierR-001-NSC
person.identifier.ciencia-id2316-5664-FF6F
person.identifier.ciencia-id7A1B-FC39-9BC4
person.identifier.ciencia-id541E-1263-2337
person.identifier.orcid0000-0003-3085-1562
person.identifier.orcid0000-0001-8997-9195
person.identifier.orcid0000-0002-1923-2341
person.identifier.ridH-2678-2014
person.identifier.ridW-1757-2017
person.identifier.scopus-author-id57202512811
person.identifier.scopus-author-id27568052000
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.rightsrestrictedAccesspt_PT
rcaap.typeconferenceObjectpt_PT
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