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Synergies for cross-border tourism: a collaborative proposal for rural revitalization in Northern Portugal and Spain

2026Comunicação em conferência Desconhecido
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dc.contributor.authorFernandes, Joana
dc.contributor.authorNogueira, Sónia P.
dc.date.accessioned2026-01-29T09:40:30Z
dc.date.available2026-01-29T09:40:30Z
dc.date.issued2026
dc.description.abstractAttracting tourists to rural areas is a complex challenge, often overshadowed by the allure of urban or beach destinations. Limited infrastructure, sparse amenities, and a lack of visibility in the tourism industry contribute to the difficulty in drawing visitors to these less-explored regions. Accessibility issues, stemming from limited transportation options, further deter potential tourists, as rural destinations may be challenging to reach compared to well-connected urban centres. To address these challenges, collaborative efforts are essential. Regional entities must work together to make rural areas more appealing to tourists seeking unique adventures off the beaten path. The visibility of rural destinations also requires collaborative promotional campaigns that leverage digital platforms and social media to reshape perceptions about rural travel. This study introduces a project aiming to develop an online platform supporting the structuring of tourist products in the cross-border areas of Northern Portugal and Castile and León in Spain. Focusing on nature tourism, wine and gastronomy, cultural and landscape tours, and active tourism, the project addresses common challenges such as aging populations, depopulation, and limited digital connectivity in both regions. By fostering collaboration and offering a structured approach to sustainable and ecological tourism, the project aims to enhance visitor attraction and promote synergies between the resources of both regions. The proposed online platform will provide comprehensive tourist information about the cross-border areas, facilitating the commercialization of tourist resources in a structured manner. Whether suggesting frequenting independent travellers or collaborating with tour operators and inbound travel agencies, the goal is to stimulate tourist attraction, prolong their stay in the region, and boost the economy of these cross-border areas.eng
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationFernandes, J.; Nogueira, S. P. (2024). Synergies for cross-border tourism: a collaborative proposal for rural revitalization in Northern Portugal and Spain. In Proceedings of 19th Iberian Conference on Information Systems and Technologies (CISTI2024). Springer, Cham. ISBN 978-3-032-12878-2 p. 185-194
dc.identifier.doi10.1007/978-3-032-12879-9_18
dc.identifier.isbn978-3-032-12878-2
dc.identifier.issn23673370
dc.identifier.urihttp://hdl.handle.net/10198/35653
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherSpringer Nature
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectTerritorial cohesionpt_PT
dc.subjectSustainable development goalpt_PT
dc.subjectRural regionspt_PT
dc.subjectRegional entities collaborationpt_PT
dc.subjectRural tourismpt_PT
dc.titleSynergies for cross-border tourism: a collaborative proposal for rural revitalization in Northern Portugal and Spainpt_PT
dc.typeconference paper
dspace.entity.typePublication
oaire.citation.conferenceDate2024
oaire.citation.conferencePlaceSalamanca
oaire.citation.endPage194
oaire.citation.startPage185
oaire.citation.title19th Iberian Conference on Information Systems and Technologies (CISTI)pt_PT
person.familyNameFernandes
person.familyNameNogueira
person.givenNameJoana
person.givenNameSónia P.
person.identifier.ciencia-idA41D-FF9D-929E
person.identifier.ciencia-id9C19-D54B-821B
person.identifier.orcid0000-0001-5962-2945
person.identifier.orcid0000-0002-8675-6102
person.identifier.scopus-author-id57192979809
rcaap.rightsopenAccesspt_PT
rcaap.typeotherpt_PT
relation.isAuthorOfPublication8302713e-f657-401c-b67e-b97e548968a6
relation.isAuthorOfPublication04cec2b9-9c32-4e4b-84de-84ce953d716f
relation.isAuthorOfPublication.latestForDiscovery8302713e-f657-401c-b67e-b97e548968a6

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