Publicação
Consumer profile and behaviour toward gourmet products
| dc.contributor.author | Fernandes, António | |
| dc.contributor.author | Ribeiro, Maria Isabel | |
| dc.contributor.author | Cabo, Paula | |
| dc.date.accessioned | 2018-06-18T09:29:17Z | |
| dc.date.available | 2018-06-18T09:29:17Z | |
| dc.date.issued | 2018 | |
| dc.description.abstract | The gourmet culture is present in the daily lives of urban consumers. According to Paulino and Ribeiro (2011), the gourmet concept includes products of superior quality, which have rare and differentiating characteristics of the others, fitting in a more exclusive market of consumption and that provide personal pleasure and satisfaction to the consumer. The concept can also refers to people who enjoy sophisticated and exclusive delicacies. Ribeiro and Fernandes (2015) define gourmet products as high quality products, with specific origin certification, unique characteristics and produced in small quantities. These are luxury goods that appeal, in particular, to sophisticated consumers with above-average socio-economic status. According to Barroso and Madureira (2006), luxury is associated with a premium price. That is, consumers are willing to pay more for differentiated products to which they perceive higher quality. The present research intends to identify the profile of the consumer of gourmet products in Bragança and describing their purchasing behaviours. Thus, a cross-sectional, quantitative, observational and descriptive study was developed. Data were collected through a questionnaire applied directly to the population of Bragança in 2015, resulting in an accidental sample composed of 300 individuals aged between 17 and 84 years. Data was treated with SPSS 22.0 software, and it includes in the calculation of absolute and relative frequencies since the variables were qualitative. The sample includes only 109 respondents’ consumers of gourmet products, which in some way reveals the elitist character of the consumption of this type of products. As can be seen in Table 1, the majority of consumers were female (59.7%), single (54.0%), belonging to households with 3 and 4 elements (62.0%), had higher education level (43.0%), a monthly income of between 500 and 1000 Euros (50.0%) and resided in the city of Bragança (59.0%). | pt_PT |
| dc.description.version | info:eu-repo/semantics/publishedVersion | pt_PT |
| dc.identifier.citation | Ribeiro, Maria Isabel; Fernandes, António; Cabo, Paula (2018). Consumer profile and behavior towards Gourmet products. In 1st International Meeting on Innovation & Development in the Food Sector: abstract book. Viseu. p. 56-58. ISBN 978-989-96937-4-6 | pt_PT |
| dc.identifier.isbn | 978-989-96937-4-6 | |
| dc.identifier.uri | http://hdl.handle.net/10198/17699 | |
| dc.language.iso | eng | pt_PT |
| dc.peerreviewed | yes | pt_PT |
| dc.publisher | Instituto Politécnico de Viseu | pt_PT |
| dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | pt_PT |
| dc.subject | Gourmet | pt_PT |
| dc.subject | Consumidor | pt_PT |
| dc.subject | Bragança | pt_PT |
| dc.subject | Portugal | pt_PT |
| dc.title | Consumer profile and behaviour toward gourmet products | pt_PT |
| dc.type | conference object | |
| dspace.entity.type | Publication | |
| oaire.citation.conferencePlace | Viseu | pt_PT |
| oaire.citation.endPage | 58 | pt_PT |
| oaire.citation.startPage | 56 | pt_PT |
| oaire.citation.title | st International Meeting on Innovation & Development in the Food Sector: Abstract book | pt_PT |
| person.familyName | Fernandes | |
| person.familyName | Ribeiro | |
| person.familyName | Cabo | |
| person.givenName | António | |
| person.givenName | Maria Isabel | |
| person.givenName | Paula | |
| person.identifier | 2474707 | |
| person.identifier.ciencia-id | 831E-7E0E-DFC1 | |
| person.identifier.ciencia-id | 8D1B-9409-7921 | |
| person.identifier.ciencia-id | 171A-E569-EAF4 | |
| person.identifier.orcid | 0000-0002-9971-4796 | |
| person.identifier.orcid | 0000-0002-5425-006X | |
| person.identifier.orcid | 0000-0002-8462-7657 | |
| person.identifier.scopus-author-id | 55815966700 | |
| person.identifier.scopus-author-id | 58492545800 | |
| person.identifier.scopus-author-id | 41961021900 | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | conferenceObject | pt_PT |
| relation.isAuthorOfPublication | 57537474-8c6d-4d45-99cc-5510c93e59cc | |
| relation.isAuthorOfPublication | cff96812-d440-40dc-b44f-998d48894fd0 | |
| relation.isAuthorOfPublication | b4ca54f0-de05-4d66-ba34-2643b19020d9 | |
| relation.isAuthorOfPublication.latestForDiscovery | 57537474-8c6d-4d45-99cc-5510c93e59cc |