Publication
Does it bug you eating bugs? The emotions of anthropoentomophagy
dc.contributor.author | Ferreira, Andreia C.B. | |
dc.contributor.author | Rodrigues, Ricardo Gouveia | |
dc.contributor.author | Gouveia, Ana R. | |
dc.contributor.author | Martins, Oliva M.D. | |
dc.contributor.author | Ferreira, Hugo | |
dc.contributor.author | Pereira, João Alfredo | |
dc.contributor.author | Duarte, Paulo | |
dc.date.accessioned | 2024-05-23T09:06:53Z | |
dc.date.available | 2024-05-23T09:06:53Z | |
dc.date.issued | 2024 | |
dc.description.abstract | The use of insects as food is a proposed solution for the increased demand for food worldwide, but it lacks acceptance because of restrictive emotional factors. This article aims to understand better customers’ emotions’ role in considering and consuming insect-based food. Design/methodology/approach – To assess their acceptance, an experiment was developed with 38 participants living in Portugal to identify how people feel when consuming processed insect bars compared to cereal bars (of equal flavour). A video was recorded “before”, “during” and “after” the consumption of such foods, and the triggered emotions and affective states were identified using the Facial Action Coding System (FACS) and the circumplex model of affect, respectively. After consumption, the Self-Assessment Manikin (SAM) was asked to be completed. Findings – It was observed that the valence and arousal of the emotions and affective states triggered during consumption were higher in the insect bar than in the cereal bar. Its consumption resulted in surprise and a positive evaluation. Processed insect-based foods may result in a potentially increased acceptance of this new food alternative in the market. Originality/value – Prior studies briefly identified disgust as a primary emotion activated by insect-based food. The current research deeply studied emotional responses to insect-based processed foods in the Western world using the dimensional emotional models. This study offers arguments for the insect-based food industry to invest in processed food justified by its potential for acceptance. In addition, it motivates further research focused on other insect-based products (e.g. non-processed ones). | pt_PT |
dc.description.sponsorship | This work was supported by NECE-UBI, Research Centre for Business Sciences as well as the Instituto Politécnico de Bragança (IPB), Portugal, and funded by FCT – Fundação para a Ciência e a Tecnologia, IP, project UIDB/04630/2020 and DOI identifier 10.54499/UIDP/04630/2020. | pt_PT |
dc.description.version | info:eu-repo/semantics/publishedVersion | pt_PT |
dc.identifier.citation | Ferreira, Andreia C.B.; Rodrigues, Ricardo Gouveia; Gouveia, Ana R.; Martins, Oliva M.D.; Ferreira, Hugo; Pereira, João Alfredo; Duarte, Paulo (2024). Does it bug you eating bugs? The emotions of anthropoentomophagy. British Food Journal. ISSN 0007-070X. 126:4, p. 1765-1780 | pt_PT |
dc.identifier.doi | 10.1108/BFJ-12-2022-1075 | pt_PT |
dc.identifier.eissn | 1758-4108 | |
dc.identifier.issn | 0007-070X | |
dc.identifier.uri | http://hdl.handle.net/10198/29802 | |
dc.language.iso | eng | pt_PT |
dc.peerreviewed | yes | pt_PT |
dc.publisher | Emerald | pt_PT |
dc.relation | Research Unit in Business Sciences | |
dc.rights.uri | http://creativecommons.org/licenses/by/4.0/ | pt_PT |
dc.subject | Insectivore | pt_PT |
dc.subject | Insect-based bars | pt_PT |
dc.subject | Insects-based food consumption | pt_PT |
dc.subject | Self-assessment manikin | pt_PT |
dc.subject | Facial action coding system | pt_PT |
dc.subject | Circumplex model of affect | pt_PT |
dc.subject | Emotional factors | pt_PT |
dc.subject | Neuromarketing | pt_PT |
dc.title | Does it bug you eating bugs? The emotions of anthropoentomophagy | pt_PT |
dc.type | journal article | |
dspace.entity.type | Publication | |
oaire.awardTitle | Research Unit in Business Sciences | |
oaire.awardURI | info:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDB%2F04630%2F2020/PT | |
oaire.citation.endPage | 1780 | pt_PT |
oaire.citation.issue | 4 | pt_PT |
oaire.citation.startPage | 1765 | pt_PT |
oaire.citation.title | British Food Journal | pt_PT |
oaire.citation.volume | 126 | pt_PT |
oaire.fundingStream | 6817 - DCRRNI ID | |
person.familyName | Martins | |
person.givenName | Oliva M.D. | |
person.identifier | 1025091 | |
person.identifier.ciencia-id | 221F-FF93-8879 | |
person.identifier.orcid | 0000-0002-2958-691X | |
person.identifier.rid | J-5951-2015 | |
person.identifier.scopus-author-id | 55324743500 | |
project.funder.identifier | http://doi.org/10.13039/501100001871 | |
project.funder.name | Fundação para a Ciência e a Tecnologia | |
rcaap.rights | restrictedAccess | pt_PT |
rcaap.type | article | pt_PT |
relation.isAuthorOfPublication | faaf8b5a-a36d-41ef-89e1-34772e67a535 | |
relation.isAuthorOfPublication.latestForDiscovery | faaf8b5a-a36d-41ef-89e1-34772e67a535 | |
relation.isProjectOfPublication | 08af0f73-3cfb-4d06-aa89-6bf40011eca8 | |
relation.isProjectOfPublication.latestForDiscovery | 08af0f73-3cfb-4d06-aa89-6bf40011eca8 |
Files
Original bundle
1 - 1 of 1
No Thumbnail Available
- Name:
- 2024_Does it bug you eating bugs.pdf
- Size:
- 696.5 KB
- Format:
- Adobe Portable Document Format
License bundle
1 - 1 of 1
No Thumbnail Available
- Name:
- license.txt
- Size:
- 1.75 KB
- Format:
- Item-specific license agreed upon to submission
- Description: