Percorrer por autor "Rivas Rojo, Carlos Jesus"
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- Natural parks image: an analysis of tripadvisor reviewsPublication . Scalabrini, E.C.B.; Vaz, Márcia; Teixeira, João Paulo; Rivas Rojo, Carlos Jesus; Murial Alonso, David; Garrote Mestre, Lucía; Fernandes, Paula OdeteNatural parks and protected areas have been a significant subject of tourism studies. Understanding the image that visitants have of these areas is important to the planning process, and the analysis of online reviews is a method- ology used in different investigations. TripAdvisor is the most used review aggre- gator in these studies. In this context, this research aimed to analyse the image of three cross-border natural parks based on TripAdvisor reviews. For this, 321 reviews of the Montesinho Natural Park (Portugal), Douro International Nature Park (Portugal) and Arribes del Duero Natural Park (Spain) were collected and analysed using the machine learning techniques known as Latent Dirichlet Allo- cation. Two dimensions were determined for the Montesinho (scenery and nature), two for Douro International (activities and nature) and three for Arribes del Duero (water-based activities, nature, activities). The dimensions were measured on a 1–5 scale It can be concluded that the three parks present a positive image, with averages higher than 4, being 4.47 points (±0.703) for the evaluation of Mon- tesinho, 4.48 (±0.671) for Douro International and 4.50 (±0.703) for Arrribes del Duero. The common dimension in the three parks was nature, which also presented the best average in the three realities. This study presented as a limitation the use only of TripAdvisor for data collection, suggesting the use of other platforms in future studies.
- Residents' perceptions towards cross-border tourismPublication . Scalabrini, E.C.B.; Vaz, Márcia; Teixeira, João Paulo; Rivas Rojo, Carlos Jesus; Muriel Alonso, David; Garrote Mestre, Lucía; Fernandes, Paula OdeteResidents are an important stakeholder in tourism destinations. In this sense, this study aimed to identify in the cross-border zone towards tourism. A questionnaire was applied between April and May 2023 to residents older than 18 years that were randomly approached in shops, parks, restaurants, streets, and residences. A total of 470 valid questionnaires were considered for descriptive analysis of the impacts' means and standard deviation. Residents tend to perceive positively tourism in cross-border areas. The impacts that presented the highest mean were the economics, followed by the sociocultural and in the last, the environmental impacts. One of the stuady's limitations is the sample number difference between the residents of Portugal and Spain, which makes some comparative aspects between the two populations difficult. This is the first study about residents perceptions in the cross-border area of Portugal (Terras de Trás-os-Montes) and Spain (Castilla y León), characterizing the study's originality.
- Visitors' satisfaction in natural areas: the case of Vinhais biological parkPublication . Alves, Diana Rafaela Rocha; Scalabrini, E.C.B.; Vaz, Márcia; Teixeira, João Paulo; Rivas Rojo, Carlos Jesus; Muriel Alonso, David; Garrote Mestre, Lucía; Fernandes, Paula O.Satisfaction is a widely studied issue in tourism as it provides an understanding of the performance of a tourism destination's offer, highlighting the most important features considered by tourists. The growth in tourism demand in natural areas also makes it an important factor in identifying visitor satisfaction, as sustainable planning of these areas may also rely on knowing the opinion of their visitors. In this context, this study aimed to determine the visitors´ satisfaction with Vinhais Biological Park, located in the northeast of Portugal, during the summer of 2022. A questionnaire consisting of 8 closed-ended questions to identify the socio-demographic profile and overall satisfaction was applied during July and August 2022. Therefore, 251 valid questionnaires were considered for the quantitative data analysis and a final sampling error of 6.13% was assumed. A descriptive statistical analysis was performed to identify the socio-demographic profile and the satisfaction with the resources offered. Four hypotheses were formulated to test the association between socio-demographic profile (age group, gender, nationality, and education level) and overall satisfaction. The χ2 test was used to test the hypotheses assuming a 5% significance level. The main findings showed that the socio-demographic profile of the sample is predominantly male (54.6%), aged between 11 and 40 years (77.6%), of Portuguese nationality (71.3%) and with higher education level (48.6%). Concerning the visit motivation, 61.4% went to the park after visiting the city of Vinhais or the region and nearly half (47%) of the respondents were satisfied. The results of χ2 test revealed no significant association between the socio-demographic profile and overall satisfaction, meaning that none of the hypotheses was supported. Considering the number of visitors received in the park annually, this study's sample can be regarded as a limitation, making the understanding of satisfaction limited to the period of analysis and at a period when the impact of COVID-19 is noticeable. Finally, for future studies, a comparative analysis with other natural parks, both Portuguese and Spanish, is suggested for better monitoring of visitor satisfaction.