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Motivation, satisfaction and loyalty in outdoor tourism

dc.contributor.authorScalabrini, E.C.B.
dc.contributor.authorFernandes, Paula Odete
dc.date.accessioned2023-07-18T09:14:53Z
dc.date.available2023-07-18T09:14:53Z
dc.date.issued2023
dc.description.abstractOutdoor tourism is a topic that has been increasingly studied since its practice has been growing. So, understanding motivation, satisfaction and loyalty are essential in planning. In this regard, this study aimed to analyse the relationship between motivation, sa tisfaction, and loyalty among practitioners of outdoor activities in the Northern Region of Portugal. To this purpose, a questionnaire was applied to 216 practitioners of outdoor activities in the Northern Region of Portugal. Three hypotheses were defined; two were tested with Stepwise Multiple Regression and one with linear regression. The results highlighted the existence of a relationship between motivation, satisfaction, and loyalty and between satisfaction and loyalty, corroborating the hypotheses. This demonstrates the importance of knowing the reasons why outdoor activities practitioners choose the region, and how they are satisfied and will transform satisfaction into loyalty. Knowing these factors will enable more effective destination planning that fits practitioners' needs.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationScalabrini, E.C.B.; Fernandes, Paula O. (2023). Motivation, satisfaction and loyalty in outdoor tourism. In XXXII JORNADAS LUSO-ESPANHOLAS DE GESTÃO CIENTÍFICA 2023. Aveiropt_PT
dc.identifier.urihttp://hdl.handle.net/10198/28552
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherUA Editorapt_PT
dc.relationTURNOUTpt_PT
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectSatisfactionpt_PT
dc.subjectMotivationpt_PT
dc.subjectOutdoor activitiespt_PT
dc.subjectMultiple regressionpt_PT
dc.subjectPortugalpt_PT
dc.titleMotivation, satisfaction and loyalty in outdoor tourismpt_PT
dc.typeother
dspace.entity.typePublication
oaire.citation.conferencePlaceAveiropt_PT
oaire.citation.endPage187pt_PT
oaire.citation.startPage187pt_PT
oaire.citation.titleXXXII JORNADAS LUSO-ESPANHOLAS DE GESTÃO CIENTÍFICA 2023pt_PT
person.familyNameScalabrini
person.familyNameFernandes
person.givenNameElaine C.B.
person.givenNamePaula Odete
person.identifierhttps://scholar.google.com/citations?user=uwiO_FgAAAAJ&hl=pt-PT
person.identifierN-3804-2013
person.identifier.ciencia-idC215-238E-B5E1
person.identifier.ciencia-id991D-9D1E-D67D
person.identifier.orcid0000-0001-7164-2471
person.identifier.orcid0000-0001-8714-4901
person.identifier.scopus-author-id57219651339
person.identifier.scopus-author-id35200741800
rcaap.rightsopenAccesspt_PT
rcaap.typeotherpt_PT
relation.isAuthorOfPublication1b00625e-3454-47d8-8ab5-016f90c9d7e2
relation.isAuthorOfPublication2269147c-2b53-4d1c-bc1b-f1367d197262
relation.isAuthorOfPublication.latestForDiscovery1b00625e-3454-47d8-8ab5-016f90c9d7e2

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