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Feasibility analysis of a portuguese startup in the brazilian market

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Abstract(s)

Nowadays is being noticed that offer someone a present can be enhanced by a pleasant, innovative and user-friendly experience, making it more dynamic, innovative and creative. At the same time the application Pin2Give is being developed, this project in the field of business administration and technology, seeks to analyze aspects of the market potential of the Pin2Give marketplace application, in the gift segment, and the development of a marketing plan.

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Rosa, Carlos; Nunes, Alcina; Niada, Áurea; Matos, Paulo (2020). Feasibility analysis of a portuguese startup in the brazilian market. In In2CoP 2020 - Conferência Internacional em Processos de Cocriação no Ensino Superior 2020. Bragança, Portugal

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Instituto Politécnico de Bragança

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