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Building resilient tourism systems: the strategic role of financial sustainability in portuguese tourism firms

datacite.subject.fosCiências Sociais
datacite.subject.sdg08:Trabalho Digno e Crescimento Económico
datacite.subject.sdg12:Produção e Consumo Sustentáveis
dc.contributor.authorFernandes, António B.
dc.contributor.authorFerreira, Jessica
dc.contributor.authorSeidi, Fadiba
dc.contributor.authorCardim, Sofia
dc.date.accessioned2026-03-30T14:43:14Z
dc.date.available2026-03-30T14:43:14Z
dc.date.issued2026
dc.description.abstractThis study examines the economic and financial sustainability of Portuguese tourism firms operating within Division 55 (Accommodation) and Division 56 (Food and Beverage Service Activities), using Return on Assets (ROA) as the central indicator of economic and financial sustainability to assess variations over time, across firm sizes and among regions. Drawing on a dataset of 8,735 firms and 113,559 observations from 2011 to 2023, the analysis relies on ROA due to its analytical robustness and suitability for longitudinal and cross-sectional comparison. Given the absence of normality and homogeneity of variances, robust statistical techniques were applied, namely Welch’s ANOVA and the Games-Howell post hoc test with bootstrapping, to ensure reliable inference. The findings reveal significant differences in financial sustainability over the study period, between firms of different sizes and across regions. Small firms record higher average ROA than micro, medium or large firms, while the Algarve emerges as the highest-performing region and the Autonomous Region of the Azores presents the weakest results. The study is limited by its exclusive reliance on quantitative financial indicators, without incorporating qualitative dimensions that might enrich understanding of sustainability drivers, and by the constraints posed by data non-normality. The results emphasise the need for policy measures tailored to regional characteristics and highlight the pivotal role of small firms in resilience in the tourism sector. The study adds value by providing a rigorous, longitudinal and regionally differentiated analysis of financial sustainability within the Portuguese tourism industry.por
dc.description.sponsorshipThis work was supported by FCT - Fundação para a Ciência e Tecnologia, I.P. by project reference UNIAG, UID/04752/2025
dc.identifier.citationFernandes, António B.; Ferreira, Jessica; Seidi, Fadiba; Cardim, Sofia (2026). Building resilient tourism systems: the strategic role of financial sustainability in portuguese tourism firms. International Journal of Marketing, Communication and New Media. 18, p. 96-110. ISSN 2182-9306. DOI: 10.54663/2182-9306
dc.identifier.doi10.54663/2182-9306
dc.identifier.issn2182-9306
dc.identifier.urihttp://hdl.handle.net/10198/36393
dc.language.isoeng
dc.peerreviewedyes
dc.publisherInstituto Superior de Entre Douro e Vouga, Portugal
dc.relation.hasversionhttp://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/1208
dc.rights.urihttp://creativecommons.org/licenses/by-nc/4.0/
dc.subjectFinancial Sustainability
dc.subjectPortugal
dc.subjectRegional performance
dc.subjectROA
dc.subjectSMEs
dc.subjectTourism
dc.titleBuilding resilient tourism systems: the strategic role of financial sustainability in portuguese tourism firmspor
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage110
oaire.citation.startPage96
oaire.citation.titleInternational Journal of Marketing, Communication and New Media
oaire.citation.volume18
oaire.versionhttp://purl.org/coar/version/c_970fb48d4fbd8a85
person.familyNameFernandes
person.familyNameFerreira
person.familyNameCardim
person.givenNameAntónio B.
person.givenNameJessica
person.givenNameSofia
person.identifier.ciencia-id9215-EC79-BC43
person.identifier.ciencia-id7A15-9500-44E4
person.identifier.ciencia-id671A-C409-26B3
person.identifier.orcid0000-0002-6526-9903
person.identifier.orcid0000-0002-4141-6702
person.identifier.orcid0000-0002-7506-5111
person.identifier.ridHPG-9403-2023
person.identifier.scopus-author-id57207923346
person.identifier.scopus-author-id57204795793
person.identifier.scopus-author-id57202945821
relation.isAuthorOfPublication160f067d-4cd4-4e53-ae68-4476ede43da1
relation.isAuthorOfPublication62d87d26-8945-41ec-bc3a-cf618fd3f2fc
relation.isAuthorOfPublicationcd103df1-5eae-40c0-8560-15f035949f95
relation.isAuthorOfPublication.latestForDiscovery160f067d-4cd4-4e53-ae68-4476ede43da1

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