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Audiobook- the paradigm of the portuguese publishing market

dc.contributor.authorPinheiro, Paulo
dc.contributor.authorFernandes, Paula Odete
dc.contributor.authorTeixeira, João Paulo
dc.date.accessioned2020-04-02T08:45:54Z
dc.date.available2020-04-02T08:45:54Z
dc.date.issued2019
dc.description.abstractInitially, the audiobook was not a product to be marketed, being produced only for libraries, in order to allow access to information for the blind. In 2005, with the appearance of the first specialized audiobook, publishers in Portugal, the audiobooks began to be produced in order to be commercialized. The audiobook market in Portugal is small, having only 2 companies: Boca palavras que alimentam e a Companhia Nacional de Música. The Portuguese companies have very low sales volumes; which do not exceed a hundred thousand euros. The paper presents the business and production models of audiobooks in USA and proposes their adaptation to Portugal. In order to obtain the degree of acceptance of this format among the Portuguese society, two recordings of a book by a renowned Portuguese writer were made. The two records were made according to a set of technical requirements in order to ensure the quality of the audiobook. The two recordings were evaluated through a questionnaire. The results of the questionnaire are presented and analysed. From the analysis of the questionnaire, it seems that the Portuguese market of audiobooks has yet to be explored. It also seems that it worth the effort because Portuguese community is very open to new technologies and easily uses the internet market. Anyhow, it seems that some marketing campaigns are needed in order to change the actual preference of the printed book face to the virtual version.pt_PT
dc.description.sponsorshipThis work is supported by the Fundação para a Ciência e Tecnologia (FCT) under the project number UID/GES/4752/2016.
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.citationPinheiro, Paulo; Fernandes, Paula O.; Teixeira, João Paulo (2019). Audiobook- the paradigm of the portuguese publishing markett. Journal of EU Research in Business. ISSN 1945-2977. p. 1-21pt_PT
dc.identifier.doi10.5171/2019.651279pt_PT
dc.identifier.eissn2378-8461
dc.identifier.issn1945-2977
dc.identifier.urihttp://hdl.handle.net/10198/21373
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.relationUnidade de Investigação Aplicada em Gestão
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/pt_PT
dc.subjectAudiobookpt_PT
dc.subjectBusiness modelpt_PT
dc.subjectRecording processpt_PT
dc.subjectQuestionnairept_PT
dc.titleAudiobook- the paradigm of the portuguese publishing marketpt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.awardTitleUnidade de Investigação Aplicada em Gestão
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UID%2FGES%2F4752%2F2016/PT
oaire.citation.endPage21pt_PT
oaire.citation.startPage1pt_PT
oaire.citation.titleJournal of EU Research in Businesspt_PT
oaire.citation.volume2019pt_PT
oaire.fundingStream6817 - DCRRNI ID
person.familyNameFernandes
person.familyNameTeixeira
person.givenNamePaula Odete
person.givenNameJoão Paulo
person.identifierN-3804-2013
person.identifier663194
person.identifier.ciencia-id991D-9D1E-D67D
person.identifier.ciencia-id4F15-B322-59B4
person.identifier.orcid0000-0001-8714-4901
person.identifier.orcid0000-0002-6679-5702
person.identifier.ridN-6576-2013
person.identifier.scopus-author-id35200741800
person.identifier.scopus-author-id57069567500
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.rightsopenAccesspt_PT
rcaap.typearticlept_PT
relation.isAuthorOfPublication2269147c-2b53-4d1c-bc1b-f1367d197262
relation.isAuthorOfPublication33f4af65-7ddf-46f0-8b44-a7470a8ba2bf
relation.isAuthorOfPublication.latestForDiscovery2269147c-2b53-4d1c-bc1b-f1367d197262
relation.isProjectOfPublicatione64fc7cd-85c4-4f15-8959-d7a2993c0f2c
relation.isProjectOfPublication.latestForDiscoverye64fc7cd-85c4-4f15-8959-d7a2993c0f2c

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