Postevoy, KirillFernandes, Paula OdeteKosenchuk, Olga Vitalevna2020-04-162020-04-162018(2018). Improving the competitiveness of rural areas in the aspect of rural tourism development. In 32nd International Business Information Management Association Conference, IBIMA 2018 - Vision 2020. Seville; Spain. p. 7352-7365. ISBN 978-099985511-9978-099985511-9http://hdl.handle.net/10198/21678The main objective of this research is carrying out the analysis of actually used and potential opportunities for development of agrotourism in the Omsk region (Russia). For that it was applied the tool that allow to compare the assessment of the potential for agrotourism development in various rural areas. Based on the results of the analysis, the region of the Southern forest-steppe zone has the highest potential for the development of agro-tourism. Based on the results of the rating assessment, the leader is the Kalachinsky District. However, based on the results of the conducted evaluations, it is possible to judge the existence of conditions for the development of agro-tourism in all areas of the Omsk region. The obtained results allowed giving recommendations on increasing the level of development of agrotourism in the Omsk region.engCompetitiveness of rural areasDevelopment of rural areasEvaluation of agro-tourist potentialOmsk regionRural tourismconference paper