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Orientador(es)
Resumo(s)
This paper describes a business and technological model proposal, known as Inov@Douro, intended to support and to promote competitive and sustained precision agriculture practices in the Portuguese Douro Region. Our approach is based on a distributed cooperative network, tailored to meet the specific needs of viticulture enterprises which also explore tourism as a valuable national and international business source. We present the Inov@Douro model from the knowledge generation point-of-view, intended to support the multidisciplinary concept of a cooperation approach among regional partners. This model aims to represent a new working style for this unique region. As a guideline to attain the implementation of such a model, information technology and infrastructures tools are discussed in order to promote precision agriculture practices while giving valuable and dynamic tourist information to the general public.
Descrição
Palavras-chave
Cooperative networks Model Precision viticulture Tourism
Contexto Educativo
Citação
Cunha, Carlos R.; Peres, Emanuel; Morais, Raul; Reis, Manuel Cabral (2010). Enhancing tourism through viticulture enterprises in Douro Region: The Inov@Douro model. Communications of the IBIMA. ISSN 1943-7765. 2010, p. 1-14