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Advisor(s)
Abstract(s)
A crescente diminuição de alunos tem vindo a afetar diariamente as várias Instituições de Ensino Superior (IES) existentes em Portugal. Paralelamente, assistimos ao constante crescimento das Tecnologias de Informação e Comunicação (TIC) que tem contribuído para a mudança tanto do papel do aluno como do professor. Encontramo-nos, portanto, numa fase de constante mudança, onde é crucial a contínua aposta, por parte das instituições competentes, na adoção de medidas, que permitam ir ao encontro das atuais modalidades de educação à distância.
Atualmente, grande parte do conhecimento que o aluno adquire é através das tecnologias de informação e comunicação, sobretudo através da Internet. É nesta filosofia, que se enquadram as diversas modalidades de educação à distância, entre as quais: o e-Learning, b-Learning, m-Learning, Personal Learning Environment (PLE), Personal Learning Network (PLN), Massive Open Online Courses (MOOC), entre outras existentes no mercado.
No presente estudo iremos abordar, particularmente, os MOOC como modalidade de estratégia para captação de alunos para as Instituições de Ensino Superior. No decorrer do estudo tentaremos responder às seguintes questões: Quais as características desta modalidade de educação? Qual o papel dos MOOC no Ensino Superior? De que forma podem servir como estratégia de captação de alunos?
The growing decrease of the number of students has daily impact in the various existing Institutions of Higher Education in Portugal. In parallel, the growth of information and communication technologies has radically changed both the role of the student as well as of the teacher. We therefore find ourselves in a state of constant change, in which the adoption of measures towards the current modalities of distance education is crucial for the competent institutions. Nowadays students acquire much of the knowledge through information and communication technologies, especially through the Internet technologies. This philosophy frames the various forms of distance education, including: e-learning, b-Learning, m-Learning, Massive Open Online Courses (MOOC), among others in the market. In this study we will address the MOOC in particular as a strategy for attracting students to the Higher Education Institutions. During this study we will try to answer the following questions: What are the characteristics of this type of education? What is the role of Higher Education in MOOC? How can MOOC be a strategy to attract students?
The growing decrease of the number of students has daily impact in the various existing Institutions of Higher Education in Portugal. In parallel, the growth of information and communication technologies has radically changed both the role of the student as well as of the teacher. We therefore find ourselves in a state of constant change, in which the adoption of measures towards the current modalities of distance education is crucial for the competent institutions. Nowadays students acquire much of the knowledge through information and communication technologies, especially through the Internet technologies. This philosophy frames the various forms of distance education, including: e-learning, b-Learning, m-Learning, Massive Open Online Courses (MOOC), among others in the market. In this study we will address the MOOC in particular as a strategy for attracting students to the Higher Education Institutions. During this study we will try to answer the following questions: What are the characteristics of this type of education? What is the role of Higher Education in MOOC? How can MOOC be a strategy to attract students?
Description
Keywords
IES TIC MOOC Educação à distância
Pedagogical Context
Citation
Gonçalves, Bruno Miguel Ferreira; Gonçalves, Vitor (2014). MOOC: uma estratégia de captação de alunos? Revista Multimédia de Investigação em Educação. ISSN 2183-1432. 1
Publisher
Sensos-e: Centro de Investigação & Inovação em Educação